As we all know that over
the last few years, the startup culture has seen a boom in India with many
young talented minds venturing into this domain with new ideas and products. As
per a report, there will be around 10, 500 such companies by the year 2020.
Sounds interesting? Well, this number is just going to be double in the coming
years. However, with such businesses, you need the help of expert professionals
who can advise you how to tackle any tricky situation, grow and expand your
company and remain updated with the market trends. Here is when a PR firm comes
into picture. Here are some pointers why it is critical for your startup to
have a strong support.
Brand Reputation & Awareness
Creating a brand name for itself is important for any company and especially for a startup. For instance, if your company has launched a new product, the second step would be to market it in such a way that it has maximum reach. A PR agency would certainly help you with that by making your presence felt by creating brand awareness and retaining brand loyalty as well in the long run. There are many leading PR firms in India which are a huge favourite among the startups.
Crisis Management
Nothing can be smooth for any company all the time and it is important to have a strong support in case of any negative situation. For instance, there can be case of any negative feedback from the user, product manufacturing defect or non-delivery of items and so on. Your PR agency can be a saviour during these tough times as they can come with a plan or an idea to overcome the situation in best possible way.
Nothing can be smooth for any company all the time and it is important to have a strong support in case of any negative situation. For instance, there can be case of any negative feedback from the user, product manufacturing defect or non-delivery of items and so on. Your PR agency can be a saviour during these tough times as they can come with a plan or an idea to overcome the situation in best possible way.
At times, a company can
also have internal crisis, owing to some bad decisions or internal conflicts. A
PR agency comes handy as they have unbiased opinions and are updated with
latest trends to minimize the loss.
Investment Planning
Getting the attention of your investors is surely a big challenge as one of the major focus areas of startups is to generate funds for smooth functioning. A PR agency would certainly help you with that with its strategic planning and best implementation process as well. They can come up with different plans as how to attract the potential investors through brand marketing and social media presence to reach out to the funding companies.
Creativity Calls Out
The PR people are known for their out of the box thinking and strategic ideas to bring out the best results. Their ideas are based on the latest market trends which in turn help in creating brand awareness and social media presence for your startup.
There are several leading PR firms in India including Value 360 Communications, Perfect Relations, Edelman, Text100 and Weber Shandwick which offer services across different domains.
Getting the attention of your investors is surely a big challenge as one of the major focus areas of startups is to generate funds for smooth functioning. A PR agency would certainly help you with that with its strategic planning and best implementation process as well. They can come up with different plans as how to attract the potential investors through brand marketing and social media presence to reach out to the funding companies.
Creativity Calls Out
The PR people are known for their out of the box thinking and strategic ideas to bring out the best results. Their ideas are based on the latest market trends which in turn help in creating brand awareness and social media presence for your startup.
There are several leading PR firms in India including Value 360 Communications, Perfect Relations, Edelman, Text100 and Weber Shandwick which offer services across different domains.
